Articles and guides for charity teams

A practical decision framework for small charities choosing between a first or next fundraiser hire and an agency engagement - and the hybrid pattern that often

How UK charities can use WhatsApp Business for supporter care, follow-up and community building without breaching consent rules or burning out a small team.

Small, specific, frequent gestures beat annual ceremonies. A practical guide to charity volunteer recognition that genuinely makes people feel seen and valued.

A practical guide to planning, shooting and editing charity video with a modern phone, free editing tools and a clear story spine. No production company required.

A practical trustee skills audit for small UK charity boards: eight categories, a confidence and capacity scoring scale, and a 30 minute meeting format.

The slim trustee onboarding pack and the structured first 90 days that get new charity trustees contributing from their very first board meeting onwards.

Practical guide for UK charities to include digital risk and data protection in trustee induction through governance roles, risk signals, and board questions.

How UK charities can improve transactional emails for trust and retention: receipt clarity, accessibility, supporter reassurance, and measured next-step prompts.

TikTok works for some UK charities and quietly damages others. The honest test of whether your charity should invest, and the boundaries to set before you do.