Articles and guides for charity teams

How UK charities can improve transactional emails for trust and retention: receipt clarity, accessibility, supporter reassurance, and measured next-step prompts.

CRM strategy guide for UK charities to manage supporters who both donate and volunteer through joined-up data, communication rules, and dual-journey design.

How UK charities can maintain summer fundraising performance with lighter cadence, focused asks, segment-led messaging, and practical team capacity planning.

Where charity digital skills stand in 2026, which gaps hurt small organisations most, and how to close them without a big budget or dedicated digital staff.

Practical UK charity guide to SMS fundraising: PECR consent rules, message structure, send cadence, and performance controls that protect donor trust.

How UK charities can build a single supporter view on limited budget using identity discipline, integrations, phased delivery, and GDPR-safe data design.

How UK charities can accept shares, land, art and other non-cash gifts safely and tax-efficiently, with a board-ready acceptance policy and donor process.

How online fundraising platforms compare on fees, how to set up your charity and supporter pages, and the choices that decide how much money reaches you.

A realistic UK charity plan for migrating from Salesforce NPSP to Nonprofit Cloud: data model changes, customisation audit, sequencing and budget guidance.