Articles and guides for charity teams

A five-minute diagnostic for your charity's CRM. No consultants, no demos, just five honest questions that reveal where the system is quietly leaking value.

What a trustees annual report must include, how to meet the requirements, and how to write one that supporters and funders actually read rather than file away.

A practical guide to planning, shooting and editing charity video with a modern phone, free editing tools and a clear story spine. No production company required.

A repeatable structure for writing case studies that read like real people, not press releases - and a checklist of the consent, voice and editorial choices to

How UK charities can maintain summer fundraising performance with lighter cadence, focused asks, segment-led messaging, and practical team capacity planning.

90-day plan for founding a charity: structure choice, governing document, trustee recruitment, and Charity Commission registration. Weekly milestones.

Practical UK charity guide to SMS fundraising: PECR consent rules, message structure, send cadence, and performance controls that protect donor trust.

How online fundraising platforms compare on fees, how to set up your charity and supporter pages, and the choices that decide how much money reaches you.

How to plan charity newsletter content people want, write subject lines that earn opens, and send with a rhythm that keeps supporters engaged rather than annoyed.