Articles and guides for charity teams

A practical guide to planning, shooting and editing charity video with a modern phone, free editing tools and a clear story spine. No production company required.

Structural choices, copy patterns and form decisions that lift conversion on charity appeal landing pages without losing the voice supporters came for.

A practical path from spreadsheet chaos to one trustworthy Power BI dashboard for charity fundraising, finance and impact, using existing Microsoft 365 licences.

The minimum GA4 configuration UK charities actually need: the events worth tracking, the consent setup that keeps you legal, and the dashboard trustees will open.

Most charity reserves policies are boilerplate trustees signed and forgot. The structure, evidence and review rhythm that turn the policy into a working tool.

Most charity DSARs are handled in a panic. The 30-day workflow, search discipline and redaction approach that keep responses compliant without burning the team.

Most grant applications get a 90-second skim. The structure, evidence and tone that consistently survive that opening and progress to detailed review.

A small charity can launch a credible podcast for under £500 of kit. The format, equipment, workflow and editorial discipline that produce a sustainable show.

Most charity SEO advice is generic. The five page types that do almost all the organic work for a UK charity website, and how to prioritise them for results.