Charity Blog

Articles and guides for charity teams

Practical reading on fundraising, CRM, governance, marketing and operations.

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Grant Writing: The Paragraph Funders Read First - abstract artwork
how to
Digital,  Marketing,  Operations

Charity SEO: The Pages That Actually Rank

Most charity SEO advice is generic. The five page types that do almost all the organic work for a UK charity website, and how to prioritise them for results.

Restricted vs Unrestricted Funds, Explained Properly - abstract artwork
guide
Finance,  Governance,  Policy

Charity Reserves Policy Template That Works

Practical charity finance guidance on reserves policy, how to set reserve levels, and how trustees can review them clearly and consistently over time.

Microsoft 365 for Nonprofits: A Setup Checklist That Pays Off - abstract artwork
whitepaper
Operations,  Governance,  Leadership

Charity Finance Under £1m Turnover

A practical, vendor-neutral whitepaper on the financial management discipline that separates resilient under-£1m charities from fragile ones - and the specific

The Christmas Appeal That Respects Donor Fatigue - abstract artwork
guide
Finance,  Compliance,  Accounting

Charity Finance Fundamentals: Receipts to SORP

Complete guide to charity accounting: receipts & payments vs accruals, SORP, restricted funds, independent examination, and annual audit thresholds.

In-Memory Giving Without the Mawkishness - abstract artwork
guide
Fundraising,  Supporter Care,  Marketing

Charity Donor Welcome Series That Actually Works

Practical charity fundraising guidance on welcome journeys, donor stewardship and how to turn first gifts into lasting engagement with supporters over time.

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