
How to introduce legacy giving with warmth, talk about gifts in wills without being morbid, and build a dependable long-term income stream for your charity.
Charity Blog
Practical reading on fundraising, CRM, governance, marketing and operations.

How to introduce legacy giving with warmth, talk about gifts in wills without being morbid, and build a dependable long-term income stream for your charity.

What funders look for, how to build a case they can say yes to, and how to write a grant budget that stands up to scrutiny, for small charity teams.

How to set up recurring donations, choose the right payment method, onboard monthly donors well, and reduce cancellations to build dependable charity income.

How to find corporate sponsors, work out what your charity can offer a business, price the partnership, and build sponsorships that companies renew.

How Gift Aid works, which donations qualify, how to register and claim through HMRC, and the mistakes that get claims rejected. A plain guide for charity teams.

How UK charities can manage funeral collections and tribute funds with dignity: supporter care workflows, acknowledgements, Gift Aid handling, and stewardship.

What the Fundraising Regulator does, how registration and the Fundraising Badge work, and where charities most often fall short on the fundraising code.

A practical map of charity fundraising compliance: the Code of Fundraising Practice, data protection law, and the rules for events, lotteries and collections.

Personalisation moves that shift UK charity email performance: last-action references, programme interest, and gift-size bands, with fields and template patterns.
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