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Nick Betts

Growth & Performance Manager

Nick works with charity teams on the practical end of growth: CRM, data, digital journeys, AI tooling and the measurement to know any of it is working. He believes most charities already have the data they need - they just need a smaller, sharper way to use it.

Latest articles

Grant Writing: The Paragraph Funders Read First - abstract artwork
how to
CRM Strategy,  Data,  Operations

A five-minute diagnostic for your charity's CRM. No consultants, no demos, just five honest questions that reveal where the system is quietly leaking value.

Raising a concern with the Charity Commission (CC47): what charities should do next - abstract artwork
research
Digital,  Research,  Strategy

Where charity digital skills stand in 2026, which gaps hurt small organisations most, and how to close them without a big budget or dedicated digital staff.

The Christmas Appeal That Respects Donor Fatigue - abstract artwork
crm strategy
CRM,  Technology

Practical comparison for UK charities choosing Power BI or Looker Studio: cost, governance, modelling depth, sharing controls, and team capability fit.

Mental Health and Wellbeing for Charity Teams - abstract artwork
crm strategy
CRM Strategy,  Data,  Fundraising

Most charity lead-scoring projects collapse under their own weight. A simpler model - three signals, three tiers, refreshed weekly - outperforms the predictive

Raising a concern with the Charity Commission (CC47): what charities should do next - abstract artwork
guide
Technology,  Operations

UK charity guide to choosing Google Workspace or Microsoft 365: governance, collaboration, security controls, admin overhead, and migration trade-offs.